Corporate Profile

WISELINK was established in 1993 in Singapore and incorporated in 1994.

We are a fast growing company in the area of distribution and marketing of electronic components. We act as a supply channel partner for over 20 suppliers and more than 500 Original Equipment Manufacturers (OEM) and Contract Electronics Manufacturers (CEM) in various industries within the Asia Pacific region.

For past 20 years, we have distributed billions of components all over the Asia Pacific region with sales offices located in Singapore, Malaysia & Thailand & China. This extensive distribution network bridges the gap between suppliers and customers, and strengthens the company’s value as a distributor. Today, Wiselink is poised to leverage on this network for product diversity and growth.

We have a group of dedicated & technically capable supporting crew augmented by an experienced marketing team.
We serve the industrial and commercial users of electronics components including telecommunications, information systems, automotive and transportation, medical and life sciences, industrial equipment and consumer electronics.
Customer satisfaction in this competitive world is foremost & we are always passionate to want to do our best and constantly striving to improve our business practices.

We always endeavor to provide the best quality & the best service with good monetary value.
Our successes are due to the fervent support of our customers, manufacturers and staff.
We know that without them, we will not exist.

Growing both internationally and domestically, we maintain the same philosophy – caring and commitment to our customers.  With a constant focus on product quality and the continuing level of excellence in customer service, we are able to offer reliable quality products at competitive market prices and prompt delivery. We are dedicated to the advanced technology.
Long term mutual beneficial between our relationship with customers and manufacturers is our goal.

Vision
To be the best electronic components distributor in Asia-Pacific.

Mission
To grow at rapid rate and continue to gain market share with excellent quality and service at the most competitive price.
The pursuit of excellence and total customer satisfaction is our daily goal.

Objectives
To outperform in the electronics industry by being committed in promise, dedicated in what Wiselink does, and responsible to our customers, suppliers, employees and communities.